client
Chateau sonoma
Services
shopify web design & development
There’s so much more to this brick-and-mortar shop than simply selling items, it’s about gathering, finding meaningful treasures, traveling, and taking care of oneself. Introducing a new polished site design, this Sonoma store refined its aesthetic to increase sales and connect with a wider community.
The ask
Originally built with Squarespace, the Chateau Sonoma website lacked some essential features for their business. Their backend management was clunky, their accounting software needed to be integrated seamlessly, and their online store needed to be optimized. They wanted to create an online experience that felt closer to stepping into the brick-and-mortar shop, giving users the ease to not only find what they’re looking for but also something new and exciting along the way.
The Approach
To meet the CS team’s requests, I redesigned the site with Shopify, improving its backend workflow, enhancing the frontend experience, and making the accounting integration seamless.
With redesigned navigation, each of the product categories are highlighted to mimic the feel of perusing the shelves in person. We wanted to create an enjoyable shopping experience while still allowing customers to explore some of the other aspects of the brand. To complete the Chateau Sonoma experience, we also updated the about page, rentals, journal, and events pages.
The Result
The outcome is a polished, cohesive, and easily navigable website that has boosted sales and made backend management a breeze. With an updated design and beautiful imagery, we were able to create something that feels authentic to the Chateau Sonoma brand and inspires a connection with their community.
